Psychological Pricing Strategies for Etsy
Boost Etsy sales with joyful psychological pricing tips—charm prices, anchoring, bundles, urgency and value cues tailored to handmade, digital and craft shops.
I’m setting up shipping profiles for my Etsy listings, and I don’t see UPS as an available carrier option in the profile settings. However, when I go to purchase a shipping label for an order, UPS shows up as an option.
What causes UPS to be missing from shipping profiles, and how can I set up listings so buyers can choose UPS services at checkout (if that’s possible)?
Hi! This usually happens because Etsy treats shipping profiles (what buyers see at checkout) and Etsy Shipping Labels (what you can buy after an order) as two separate systems—so you can be allowed to buy UPS labels, but Etsy may not offer UPS as a selectable “shipping service” in the shipping profile dropdown, especially if you’re using calculated shipping (which is limited to certain carriers/services).
Here are the most common causes, and what you can do:
You’re using calculated shipping.
On Etsy, calculated shipping options are limited (in practice it’s mainly the postal-based options Etsy supports for calculation). Even if Etsy lets you purchase UPS labels for US domestic shipments, that doesn’t automatically make UPS appear as a calculated-checkout option.
Shipping profiles don’t always list every label carrier as a “service.”
The “Shipping service” field in a profile is mostly about what the buyer sees and how Etsy labels the method, not a guarantee that the same carrier list will appear there.
Device/app differences.
Some shipping settings are easier/more complete on desktop. If you’re creating/editing shipping profiles in the Seller app, try doing it in a desktop browser to see all available options.
If your goal is “buyer can pick UPS Ground / UPS 2nd Day, etc.” at checkout, the most reliable way is:
A simple setup most sellers use:
A couple important notes:
If you tell me whether you’re using calculated shipping or fixed shipping, and whether you’re setting this up on desktop or the Etsy Seller app, I can point you to the exact clicks that match your setup.
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