Etsy Featured Listings: How to Curate Your Shop Homepage
Etsy featured listings help spotlight bestsellers on your Shop Home; pick 4 (or sections), order them for cohesive photos, and rotate a queued set for seasons.
I run an Etsy shop and recently received a few customer reviews that only showed star ratings with no written comment.
Did Etsy change the review system so buyers can leave a rating without typing any text, and is there anything sellers can do to encourage customers to add a short written review?
Hi! Yes—star-only reviews are allowed on Etsy, so what you’re seeing is normal. Buyers can sometimes submit a rating without leaving any written comment (it can depend on how/where they’re leaving the review, like the app vs. desktop), and sellers can’t require a written note.
If you want to encourage more written Etsy reviews (without being pushy), a couple things usually help:
Here’s a message you can copy/paste and tweak:
“Hi [Name]! I’m so glad your order arrived. If anything isn’t perfect, please message me and I’ll make it right. And if you have a moment, I’d really appreciate an Etsy review with a quick note about what you liked—it helps other shoppers find my shop. Thank you again!”
A couple quick don’ts: don’t offer discounts/freebies in exchange for a review, and try not to spam messages—Etsy already sends buyers review reminders, and too many pings can backfire. Also, if the star-only review is positive, I’d usually avoid posting a public response, because responding can prevent the buyer from editing/adding text later.
Related questions
I sell digital downloads on Etsy and a buyer paid $6 for a $5 item, but the tax line is $0. What else could cause this, and can buyers add extra at checkout?
I shipped an Etsy international order via USPS, but tracking has been stuck for weeks after acceptance. What can I do, and when should I refund or replace?
My Etsy order tracking shows delivered, but the buyer says it wasn’t received. What should I do next to handle a refund, replacement, or claim?
I run an Etsy shop and a buyer wants a refund after the order shipped because they found a cheaper option. What’s the standard Etsy approach?
I restarted my Etsy shop and Etsy put my account on a payment reserve, shrinking my payouts. What causes it, how long it lasts, and how can I manage cash flow?
I sell an item with multiple color options on Etsy and I’m unsure whether my main thumbnail should show one clear color or all colors, and why.
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