Etsy Featured Listings: How to Curate Your Shop Homepage
Etsy featured listings help spotlight bestsellers on your Shop Home; pick 4 (or sections), order them for cohesive photos, and rotate a queued set for seasons.
I sell made-to-order custom signs on Etsy, and one of a customer’s three signs has the wrong word on the top line. The wording came in multiple messages, and I accidentally matched it to one of the other signs.
I sent a proof and the buyer approved it, but the finished sign now reflects the incorrect wording. Re-making that sign isn’t a simple fix, and replacing it would likely eliminate my profit on the order.
What’s the best way to handle this on Etsy—should I remake it, offer a partial refund, or propose another solution even though the proof was approved?
Hi! Since the sign doesn’t match what the buyer originally asked for in messages, I’d treat this as a real mistake to resolve (even though the proof was approved) and reach out proactively with a clear set of options—because if they’re unhappy and open a “not as described” case, Etsy will look at the whole message thread, not just the approved proof.
If you want the “best Etsy-safe” approach, message them ASAP, own the mix-up plainly, and offer 2–3 choices so they feel taken care of while you still protect your margins:
A simple message structure that usually goes over well:
A couple practical Etsy tips while you’re deciding:
If you tell me roughly what the sign costs you to remake (materials + labor) and how upset the buyer seems so far, I can help you choose the option that best balances profit vs. case risk—and even help you draft the exact message to send.
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My Etsy order tracking shows delivered, but the buyer says it wasn’t received. What should I do next to handle a refund, replacement, or claim?
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